Atualmed - Insurance Brokerage Website Redesign in Webflow

A fresh, easy-to-navigate Webflow redesign for a Portuguese insurance brokerage with three local offices.

Atualmed Seguros is an insurance management and brokerage company with offices in Coimbra, Vila Nova de Poiares and Miranda do Corvo. I redesigned and rebuilt their Webflow website so personal and business insurance is easier to explore, with a warmer tone, clearer navigation and a dedicated section for the Clínica da Poupança offers.

My Role: Webflow designer and developer; redesign, UX and navigation restructure, CMS setup for news and articles, multi-office contact section, responsive development.

Organising many insurance products for individuals and businesses into a simple, logical menu.

Building trust in a local, relationship-driven business through proximity, transparency and clear contact details.

Highlighting money-saving offers, such as life and mortgage credit insurance, without cluttering the site.

Restructured navigation by audience, Para Si (personal) and Para Empresas (business), with anchor links to each insurance type.

Created a dedicated Clínica da Poupança section with its own branding for life, mortgage and consumer credit insurance.

Added an insurer partner logo carousel (Zurich, Allianz, Caravela, Liberty, Ageas, Prévoir) and a values section: Proximidade e Confiança, Mudamos Vidas and Proteger o Futuro.

Designed a three-office section with address, phone and WhatsApp details for each branch.

Set up CMS-powered news and articles with categories such as Vida, Habitação and Automóvel, in Portuguese, on a fully responsive layout.

A cleaner, more modern website that makes it easier to find and compare insurance products.

Easy contact with the nearest branch through clear phone, WhatsApp and address details.

A scalable content structure for news, offers and new products.