Teedex — Jersey Design Automation Platform for Manufacturers by Ishu SaharanTeedex — Jersey Design Automation Platform for Manufacturers by Ishu Saharan
Teedex® is a web-based design automation platform built for custom sportswear manufacturers and sublimation printing businesses. The platform enables manufacturers to automatically generate hundreds of jersey variations by simply uploading player data such as names and numbers.
Teedex approached us to design and develop a high-performance SaaS website that clearly explains their product, educates potential customers, and converts manufacturing businesses into trial users.
The challenge was to communicate a technical automation product in a way that manufacturers could instantly understand while maintaining a professional SaaS brand identity.
Most jersey manufacturers still follow a manual workflow when customizing jerseys:
• Designers manually type each player’s name and number
• Every jersey variation must be created individually
• Designers must adjust sizes manually
• Exporting files for print takes hours
• Human errors such as spelling mistakes and wrong numbers are common
For bulk orders of 100+ jerseys, this process could take 8–10 hours of repetitive design work.
Teedex solved this problem with automation, but the real challenge was:
How do we clearly communicate this technical workflow to manufacturers in just a few seconds on the website?
The website needed to:
• Explain a new concept (design automation)
• Demonstrate the workflow visually
• Build trust with manufacturers
• Encourage users to start a free trial
Our Approach
We designed the website around a problem → solution → proof → conversion framework.
Instead of presenting Teedex as just software, we positioned it as a productivity engine for jersey manufacturers.
The structure was built to guide visitors through a simple story:
The problem manufacturers face
The automation solution
How the platform works
Key features
Pricing plans
Social proof and trust
This approach ensures that even users unfamiliar with automation tools can quickly understand the value.
Website Structure
The website was designed with the following core pages:
Homepage
The homepage focuses on clearly communicating the value proposition.
Key sections include:
• Hero section explaining jersey automation
• Workflow explanation (Design → Variation → Export)
• Problem vs automated process comparison
• Key product features
• Testimonials from manufacturers
• Pricing overview
• Call-to-action for free trial
The goal was to ensure visitors immediately understand:
“Design once. Generate hundreds of jerseys automatically.”
Pricing Page
A transparent pricing structure was designed to serve three types of users:
Free Plan – For first-time users testing the platform
Prepaid Plan – Pay-per-image model for small batches
Unlimited Plan – For high-volume manufacturers
The pricing layout was optimized to highlight the Unlimited plan as the most valuable option.
Blog & Updates
The blog and updates sections were created to support:
The goal was to make it easy for high-volume manufacturers to connect directly with the team.
Key Features Highlighted on the Website
The website highlights the platform’s most important capabilities:
• Master canvas for multi-size jersey design
• Excel import for player data
• Dynamic text automation
• Bulk export in 300 DPI quality
• Custom font support
• Curved and styled text
• Variation manager for bulk orders
• Cloud-based rendering
These features were presented in a clear visual format to make the product easy to understand.
Results
The new website successfully communicates the power of Teedex’s automation platform.
Key improvements include:
• Clear product positioning for manufacturing businesses
• Faster understanding of the software workflow
• Stronger conversion flow for free trials
• Professional SaaS brand presence
• SEO-ready blog and content structure
The platform now has a digital presence that supports its goal of becoming India’s leading jersey design automation software.
Final Outcome
Teedex now has a scalable SaaS website that effectively explains its product and helps convert manufacturing businesses into users.
The website positions the company as an innovative technology provider for the sportswear manufacturing industry, helping factories save time, reduce errors, and increase production efficiency.