CCDM is an academic project that consisted in developing the visual identity for the Design and Multimedia Conversation Cycle. The briefing called for a solution that would work both in physical objetcs and in the digital environment and that would include the implementation of a website. The central focus of the identity was the creation of a monospaced typeface designed from a 4x4 grid of circles. This typeface was the main element of the entire project and served as the basis for the development of the remaining materials and communication media.