Mobile App prototype & Demo video

In this project, I undertook the development of the motion design system for a Fitness App, which served as the cornerstone for crafting various animations across the Mobile App and Website, as well as Media Ads on platforms such as Facebook and Instagram. Throughout this endeavor, my primary focus revolved around the utilization of kinetic typography and the creation of several high-fi prototypes, culminating in the production of the brand's Demo Reel.