Zesty Tea Box

Morica Pham

Graphic Designer
Packaging Designer
Creative Director
Adobe Illustrator
Adobe Photoshop
Canva

Client Background 🔎

Located in Spadina Station, Toronto (China Town). The owner genuinely educates drinkers about "Teas for healthy pleasures", opening workshops about ratio mixture and hot-water temperature.
Monthly Zesty Tea Box is in accordance with inspirations by art firms and quality. 

Problem & Solution 🤝

At the most difficult time when COVID-19 hit, business owners couldn't allow customers to dine in and people generally buy drinks alongside popular brands. He wants to keep this traditional method in modern ways.
Goals/Requirements: Launch a promotion campaign makes Cristom Tea on "the list" • Persona - Market Research about familiar product • Impressive Packaging, for most all ages • Audience engagement, to be keen on certain messages

Process 🛣

He has 30 tea types on the menu prior to the conventional flavour, in contrast, consumers desire to purchase a relaxation product. Easily drinking and releasing daytime stresses.

Results 🎁

The box kit covers optional drinks, ensuring they love what they spend.

Takeaways 📣

Learning new ways of packaging and price consultation.
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