Located in Spadina Station, Toronto (China Town). The owner genuinely educates drinkers about "Teas for healthy pleasures", opening workshops about ratio mixture and hot-water temperature.
Monthly Zesty Tea Box is in accordance with inspirations by art firms and quality.
Problem & Solution 🤝
At the most difficult time when COVID-19 hit, business owners couldn't allow customers to dine in and people generally buy drinks alongside popular brands. He wants to keep this traditional method in modern ways.
Goals/Requirements: Launch a promotion campaign makes Cristom Tea on "the list"
• Persona - Market Research about familiar product
• Impressive Packaging, for most all ages
• Audience engagement, to be keen on certain messages
Process 🛣
He has 30 tea types on the menu prior to the conventional flavour, in contrast, consumers desire to purchase a relaxation product. Easily drinking and releasing daytime stresses.
Results 🎁
The box kit covers optional drinks, ensuring they love what they spend.
Takeaways 📣
Learning new ways of packaging and price consultation.