Dream Object — Spec Campaign

Dream Object — Spec Campaign for Kira Kira

An independent speculative campaign created for Kira Kira, exploring how a small 3D accessory could become the centre of an immersive fashion world.

I developed the creative direction around dreamy product storytelling, experimental perspectives, surreal scale and NANA, my virtual model, to move the product beyond a traditional product shot and into a complete visual campaign.

Creative Direction · AI Visual Production · Virtual Model Direction · Product Editorial

The concept was later noticed and reposted by Kira Kira on their official Instagram.