Olive Express - Branding
Luis Batlle
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Posted Nov 8, 2025
The menu was printed for the family friendly restaurant. It came out with vibrant, eye-catching and easy to read text.
Olive Express - Branding.
A Taste of the Mediterranean, Wrapped in Design.
This project was all about capturing the essence of Olive Express. A family-friendly Mediterranean fast food restaurant with a modern twist. The goal was to create a visual identity that felt approachable, vibrant, and healthy. From the logo to the menu layout, every element was designed with clean lines, soft earthy tones, and food-forward imagery to appeal to families, busy professionals, and anyone craving a flavorful, quick meal without sacrificing quality.
I focused on creating a brand that feels both modern and welcoming. The typefaces were carefully selected to feel informal but polished, while the color palette included rich olive greens and soft beiges. The result is a cohesive design system that works beautifully across packaging, signage, and digital platforms, ensuring Olive Express stands out in a fast-casual market that’s hungry for style and substance.
