Past work with Salesforce.com

I have years of extensive experience learning, building, and executing sales strategies through the use of Salesforce and other CRM tools.

I began my career learning the basics of Salesforce at a consulting firm out of college. I became certified as a Salesforce Admin & Developer. I deployed these skills across 4 different clients in a year Including a 3 month stint with a multi-billion $ insurance provider.

At Twitter, my systems experience was focused on customization and scale. We supported 800+ sales reps and countless other groups of stakeholders while also building a fully custom front-end with a team of engineers (prior to Salesforce's launch of SF Lightning).

At our peak, Salesforce was treated as an internal product. We worked with a team of engineers, led by a product manager. Our team gathered and wrote requirements, conducted user acceptance testing, and launched changes through an organized release cycle.

During my time at two smaller startups, I saw how Salesforce and CRM tools can be leveraged to quickly bring a sales team from 0 to 10 and 10 to 100 in terms of tracking activity, and understanding patterns in deal wins/losses. I had to quickly shift gears back to building out custom objects, training teams of reps to track activities, and understanding how to extract actionable items from the activities entered (or not entered) into our CRM tools.