During the June 2021 Contra Ambassador program, we were paired with two other Contra ambassadors who work in different spaces from us for a speedy project! The two other ambassadors that I worked with, Christine Chang and Jay Viloria, and I came up with a short project that focused around digital marketing tips through hypothetical social media posts.
Facts + Tips 💭
Jay, as the digital marketer of the group, provided the facts behind the project that included tips related to digital marketing. These facts included:
Know what you’re talking about. Be an expert. Credibility. Most importantly, provide value.
Have a powerful strategy. Many types of digital marketing strategies. Know what works for your brand and target audience
Relevance. Be with the times, know what’s trending
Hire a digital marketing agency. You’ll have a TEAM of experts working on your side to boost your brand. Fresh eyes, a new perspective, and more time for you to do what’s important – close sales and run your business
Content ✍🏻
As the content writer, I worked on some copy that would work as social posts to accompany the illustrations!
1: In terms of digital marketing, being an expert in your niche can make all the difference. As an expert, you are going to stand out as both a credible and valuable source. It doesn't matter if you're working in content creation or crossword puzzle editing, knowing what you're talking about goes a long way.
2: Sooo, we all want to stay relevant right? Digital marketing is definitely no different. When you're looking to maintain relevance through your marketing efforts, keeping up with the trends tied to your industry is key.
Illustrations 🎨
Christine, as the visual designer and illustrator among us, worked on some stunning visuals to pair with the project.
2021