In this sticker collection, I paraodied iconic brands by merging the graphics with AITA Podcast memorable quotes. After many iterations, we were able to send out fans and newcomers stickers that combined the essence of AITA Podcast with the visual allure of big name brands.
The marketing strategy of mailing out free stickers increased the brand's patreons number from 5 to climbing over 150.
Instead of the original mermaid, I drew in Sarah, the hostess of AITA Podcast.
Inspired by Kanye's 808s & Heartbreak album cover
