The Nissan website redesign project is a comprehensive redesign of the company's website, aimed at providing a better user experience to its customers. The new website is designed using microservices and static websites to enhance the website's speed and reliability. The website redesign includes features such as Build Your Own Car, Price Estimator, Car Catalogue, and Customization.
The Build Your Own Car feature allows customers to select their preferred model and customize it by selecting colors, features, and accessories. The Price Estimator feature provides customers with an estimated cost of their selected car configuration, including financing and leasing options. The Car Catalogue feature provides an easy-to-use, searchable database of Nissan cars, including their specific ations and features.
To achieve a seamless and user-friendly experience, the project team used the latest DevOps tools like AWS, Fargate, Graphql, and CI/CD. These tools help the team to create a stable and scalable infrastructure, improve the deployment process, and increase the speed of releases. The project team used a global distributed team to manage the large-scale rollout of the redesigned website to ensure that the website is available to customers worldwide.
The website redesign project's goal is to increase customer satisfaction by providing them with a modern and easy-to-use website that offers them a personalized experience. This project also aims to improve Nissan's online presence, increase traffic to the website, and ultimately drive sales. By using microservices and static websites, the new website offers a better user experience and faster load times, leading to higher customer satisfaction and retention.
