Influencer-Based Content for Topshop

Project management of Topshop's influencer-generated content for their social organic channels. This involved sourcing short term and longer term influencers to work as an ambassador for Topshop.

My role was to align with commercial and styling teams for trending product each month, building out and approving creative direction in line with social team strategy and overseeing the logistics of product selections, content delivery timelines and final content approvals.