Scoring for Apple Watch Commercial
Tyler Connaghan
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Posted Jan 21, 2025
Tyler produced a diverse soundtrack for a TV series, demonstrating his ability to switch between genres like jazz, rock, and electronic with ease.
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In this project, I was asked to create the perfect score for this Apple Watch commercial, following the brand's narrative and sonic references. I composed and produced an original piece of music that captured the Apple Watch's innovation, elegance, and dynamic functionality.
This project demanded a keen understanding of brand identity, audience psychology, and storytelling through sound. From conceptualizing the initial themes to delivering the final master, every note was made to align with the on-screen action and blend with Apple's iconically creative aesthetic.