Fit! App Promo | Case Study by Mohammad Mahmoudilari

Fit! App Promo | Case Study

Mohammad Mahmoudilari

Completed work

Video Editor

Video Producer

Sound Designer

Adobe After Effects

Adobe Illustrator

Adobe Premiere Pro

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About the Client

Fit! is a global community connecting athletes with the world’s most innovative fitness equipment paired with world-class content from 50+ instructors.

How it happened

Our long-term client – Fit! – sought Increditors’ assistance in developing a comprehensive content marketing strategy to grow brand awareness and attract more leads.

They sent us the videos of their classes (which we edited most), and we started the project.

The Challenge

The challenging part was the length of the video. Fit! wanted it to be less than 50 seconds while showing as many as the programs they have.

The Solution

We came up with the video wall to showcase +30 programs in one scene and used their most popular programs in single scenes to draw more attention.

Video Wall

How it ended

After 2 rounds of feedback, we swapped a few shots, changed some words, and Fit! approved the video.

The Impact

+33% gain in membership in the first month

Final Timeline

You can read more about this case study here:

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Posted Feb 11, 2022

Fit! is a global community connecting athletes with the world’s most innovative fitness equipment paired with world-class content from 50+ instructors.

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