Fun Short-form content for Affogato Muskoka x Sawmill
🌟 The client:
Affogato is a café in Muskoka, Canada run by a rising young pastry chef named Gio Pizzale who also produces his own gelato named Bomba, who I also made videos for.
📄 Project Scope:
I was hired by Sawmill to take over the editing process for their social media content creating fun, fast-paced humorous edits of the content previously shot by them with the client.
🎯 The Goal:
Grow Affogato's online presence and following
Increase awareness of their brand online
Create content that reflects the environment of the business
👨🏾💻 The role I played:
Editing (pacing, flow, story)
Sound + mixing (making sure their voices can be heard and sound the best they can even in a kitchen setting during working hours
Crafting a compelling narrative across videos taking you on a journey through the challenges
Overall it was a really fun experience where I got to learn a ton from Jake and the rest of the guys over at Sawmill and hope Affogato were pleased with the results. The videos got thousands of views across Instagram and Tiktok.
More videos:
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Posted Jul 8, 2026
Edited social media content for Affogato to enhance online presence and brand awareness.