WishMO is a user-focused app that lets users enter raffles, win prizes, and engage with brand-hosted contests — all within a transparent and intuitive experience. Challenges Built a scalable system to handle large user volumes, integrated advanced analytics (Firebase & Appsflyer) for precise campaign tracking, and implemented transparent T&C logic per contest. Results Launched in just 8 weeks, the app reached 50K+ users with 3K+ daily active users. Received glowing feedback for UI clarity and robust performance.