AI Ad Video Production | UGC-Style Commercials | Product Ads

Overview Food and snack advertising lives on energy, craving and personality. I created three short spots, each for a different product and in a different visual language, to show that AI video can be directed with the same intent as a traditional commercial: a clear idea, a memorable look and a product hero moment at the end.

Everything was designed and produced end to end by me, covering concept, script, direction, generation, editing and sound, with no stock footage, no crew and no shoot days.

The craft isn’t in any one tool. It’s knowing which one to use at each point in a shot.

Concept & script: one clear idea per spot, written around the product’s main sensation (crisp, sour, crunch)

Art direction: a distinct colour world, setting and tone for each brand

Generation: different AI models chosen per shot for character consistency, motion, lighting or particle effects

Packaging & mascots: kept recognisable across shots, so the product reads as a real brand

Edit & sound: tight pacing, impact moments timed to sound, and clean end frames with the pack as the hero

Three distinct, polished spots that show what directed AI video can do for food and beverage brands, from playful and quirky to bold and visceral to warm and relatable. Each ends on a clear product moment and is ready to cut down for Reels, TikTok, YouTube and paid social.

Services: AI Video Production · Concept & Scripting · Creative Direction · Character & Mascot Consistency · Motion & VFX · Editing & Sound · Platform Cutdowns