10X ROAS Meta Ads Campaign for Local Web Agency
Muhammad Zeeshan
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Posted Jul 28, 2025
Achieved 10X ROAS for a local web agency using Meta Ads.
ACHIEVED 10X ROAS FOR MY LOCAL WEB AGENCY
Client Background
A local web developer aimed to replace cold calls/emails with a scalable Meta Ads system (Facebook & Instagram) to attract steady, qualified leads.
Objectives
Generate inbound leads
Maximize ROAS on a small budget
Build trust with price-sensitive clients
Market Insight
Competitive niche with dominant agencies
Clear, relatable offers helped stand out
Unique Selling Points
No Advance Payment – builds trust
Low Pricing – attracts small business owners
Campaign Strategy
Objective: Sales
Lead Destination: WhatsApp (preferred locally for quick replies)
Targeting
Demographics: All genders, age 22–45, Pakistan
Interests: Small businesses, startups, Facebook page admins