Building the strategy for a

Building the strategy for a mission that matters.

For the 2026 Philadelphia Food Summit, I developed the campaign architecture and narrative strategy connecting the Summit's mission with the people, perspectives, and stories behind its work.

My work included shaping the broader campaign narrative, developing thought-leadership content, and creating the narrative concept for a documentary short. I also ghostwrote four executive op-eds in distinct voices, translating individual leadership perspectives into compelling public-facing arguments.

The goal was to give the Summit a cohesive story across formats, from executive commentary to documentary storytelling, while preserving the distinct perspectives of the people involved.

My role: Content strategy, campaign architecture, narrative development, executive ghostwriting, and documentary concept development.