Goal: To make the legal system more relevant, accessible, and efficient through captivating banners that ask the public thought-provoking questions. To simplify or clarify the law to the community through animations.
Solution: Focusing on topical and forward-looking projects individually and giving them life through images that contribute to promoting inclusiveness and making the law accessible to all members of Ontario’s communities.
After launching, my client acquired about 10,000 clicks on the landing page discussion page.