The city of Helmond launched a mini-campaign to support young creative talent. The goal was to provide emerging artists with opportunities and budgets to develop their skills and establish themselves in the creative industry.
Makers Posterwall
Strategy
The campaign aimed to highlight young artists, giving them visibility and real opportunities to grow. By securing funding and resources, the initiative sought to bridge the gap between aspiring creatives and the professional world. The messaging focused on empowerment, accessibility, and Helmond’s commitment to fostering a thriving creative community.
Makers flyer
Execution
Through a mix of storytelling, visual branding, and strategic outreach, the campaign showcased young talent and their work. Key elements included promotional content, artist features, and engagement with the local creative scene. The initiative positioned Helmond as a city that actively invests in its next generation of creatives.
Outcome
The campaign successfully raised awareness about the importance of supporting young artists. It provided real opportunities for emerging talent, reinforcing Helmond’s reputation as a city that values creativity and innovation. The initiative also strengthened the local creative ecosystem, ensuring lasting impact beyond the campaign itself.
Makers frame poster
Like this project
0
Posted Jan 29, 2025
Helmond’s campaign supported young artists with funding and opportunities, empowering them to grow and take their place in the creative industry.