Conversion-Optimized Shopify Store for ModishMik

ModishMik is a dropshipping fashion & accessories store selling globally. They needed a sleek, trustworthy, and conversion-optimized site to attract customers, present products beautifully, and integrate all the behind-the-scenes systems (suppliers, shipping, tracking, marketing). Their existing site lacked advanced design coherence, smooth UX, and integrated tools for ads, analytics, and conversions.

Created the UI/UX design in Framer, including interactive prototypes, animations, and responsive layouts for desktop, tablet, and mobile.

Translated the Framer design into a functioning Shopify e-commerce store with product catalog, collections, product pages, variant options, cart & checkout flow.

Integrated dropshipping mechanisms: supplier feeds, product synchronization logic, order fulfillment hooks.

Added content and media: high-quality product images, lifestyle imagery, banners, and video embeds to showcase the products.

Set up marketing & tracking: installed Facebook Pixel, Conversion API, Google Analytics, and configured ad funnels.

Created retargeting campaigns, email capture popups, newsletter flows (e.g. Klaviyo), and abandoned cart recovery sequences.

Optimized the store for performance: compressing images, lazy loading, code optimization, and SEO basics (meta tags, alt texts, structured data).

Responsive design and smooth animations from Framer

Live product catalog, collections, variant support

Dropshipping supplier connection & order workflows

Video content embedded in product / home pages

Marketing tools: Pixel, Conversion API, email flows, retargeting

SEO & performance optimization

Increased visit-to-cart conversion rate

Lowered bounce rate, especially on mobile

Improved ROAS from ad campaigns due to better tracking

More recovered sales via abandoned cart flows

Enhanced brand trust with polished visuals

Smoother operations via automation of dropshipping flow

Tools & Skills Used Framer, Shopify, Liquid theme editing, Graphic Design, Video / Media Integration, Facebook / Instagram Ads tools, Klaviyo email marketing, Google Analytics, SEO tools, performance optimization techniques.

Takeaway This project demonstrates how design + technical integrations + marketing tools come together. It’s not just building a pretty store it’s building a profitable, functional dropshipping engine.