Animated Social Media Post's for Crypto News Channel - Defis

Preview



My Roles

Graphic | Motion Designer | Content Marketer

Client Request

Problem

The client was launching a channel in the highly competitive niche of crypto reviews and news on social networks like Telegram and Twitter. To stand out, they needed content that would set them apart from others.

Solution

As I have a good understanding of the blockchain environment and occasionally write articles on the topic, I analyzed the niche and suggested creating a series of animated posts with looping animation. These would create movement in the news feed and attract attention compared to the static images of competitors. I also offered to help develop the initial themes to add more value to the channel.





Process

Project Description

Within three days, I created 5 animated posts covering different categories and topics:

• A short typographic channel intro
• Explanation of the term "Liquidity"
• A cover for a comprehensive article on the evolution of Gacha Mechanics in GameFi projects
• News about the launch of a major NFT project in the Ton ecosystem
• A cover for an article explaining a popular scam on the Binance Blockchain



During this time, I maintained constant communication with the client, making minor adjustments and approving final versions on the fly. I also assisted with writing the articles for these posts.



Results

As a result, the content showed excellent statistics at the channel's launch and generated good organic traffic from the start.

The client was completely satisfied. It was simple and effective, embodying the essence of design.