Amazon A9 Product Listing Copy

Amazon's A9 algorithm rewards relevance and conversion, not creativity. Most sellers either keyword-stuff their titles or write descriptions nobody reads. Either way, they lose the Buy Box and bleed sales.

I write Amazon listings the way A9 actually ranks them:

Title: primary keyword + brand + key attribute, under the character limit

5 bullets: benefit first, feature second, no fluff

Description: scannable, lifestyle-driven, sets up the bullets

Backend keywords: search terms, subject matter, intended use

Part of 500+ listings written across Amazon, Shopify, eBay, and Etsy

Categories shipped: electronics, supplements, beauty, pets, fitness, home goods

Sold 250+ products on my own eBay store, so I know the buyer psychology — not just the keyword rules

Listings built to rank, convert, and survive Amazon's algorithm updates. One SKU or a full catalog migration — same playbook.