The client
Voomo turns documents, slides and scripts into branded videos with AI avatars and voiceovers. Their team supplied the designs. My job was to build them in Webflow as drawn and leave a site the marketing team could run without me.
The challenge
Volume. Tool pages, comparison pages against other video tools and a busy blog add up to more than 10,000 CMS items. At that size, the CMS structure decides how fast the site is and how easy it is to edit.
What I did
Split the CMS by content type (tools, comparisons, blog posts, categories) and linked them with reference fields
One template per collection, so every new item fills the same layout
Custom code only for features Webflow can't do natively, loaded only on the pages that use it
Slug and naming rules that keep 10,000+ items findable
Finsweet Client-First naming on every page, so any developer can pick up the build
Result
10,000+ CMS items, organised and easy to publish
92 PageSpeed score on mobile
Voomo's team adds and edits pages in Webflow without a developer
Live site: voomo.ai
0 likes · 0 views · Nov 7, 2026
Built an AI video SaaS site in Webflow from client designs: 10,000+ CMS items, custom code where needed, 92 mobile PageSpeed.
