Multimedia Advertising Campaign Project "VividHorizon"
DSIGNBYMAK
Objective:Launch a fictional multimedia advertising campaign for the brand "VividHorizon," an innovative company specializing in wellness-focused technological products.
Project Steps:
Research and Positioning:
Logo and Visual Identity Design:
Print Material Development:
Video Content Creation:
Social Media Campaign:
Responsive Website Design:
Email Campaign:
Virtual Launch Event:
Performance Analysis:
Adjustments and Evolution:
Expected Outcomes:A successful campaign generating increased awareness for "VividHorizon," online sales, and an engaged community around the brand.
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Posted Jan 4, 2024
This project revolves around the conceptualization and execution of a comprehensive multimedia advertising campaign for the fictitious brand "VividHorizon."
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