CRM Cleanup: Bounce Rate from 12% to 2% by Oleksandr KozakCRM Cleanup: Bounce Rate from 12% to 2% by Oleksandr Kozak

CRM Cleanup: Bounce Rate from 12% to 2%

Oleksandr Kozak

Oleksandr Kozak

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Posted Jul 28, 2026

Deduplicated and re-verified a marketing agency's HubSpot (~9,000 records), set up lead scoring. Bounce rate cut 12% to 2% — sales stopped working dead leads.

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