This project explored how Flora AI can be used to create high-end fashion ads rooted in stillness, form, and environment with product, idea and a brand.
The creative direction was inspired by COS’s minimal design language, using black-and-white coastal settings, natural movement, and restrained pacing instead of traditional fashion posing or fast edits.
What I Built with Flora AI
I created three short fashion ads for COS:
Women’s Fashion Ad
A coastal film that moves from sea to walk to stillness, emphasizing posture, fabric movement, and quiet confidence.
Cos - Women
Men’s Fashion Ad (Chair Narrative)
A structured sequence built around anticipation and absence: an empty chair, arrival, sitting, detail shots, a composed pose, and return to stillness.
Cos - Men
Fleuriste Perfume Ad
A sensory perfume ad created, using ingredient-driven visuals and minimal motion to translate fragrance notes into a modern, editorial film.
All ads were created by first generating editorial still frames in Flora AI, then applying subtle motion only where necessary, keeping the output elegant, controlled, and brand-aligned.