Client: Eden Cleaning Service
Duration: 2 months
Role: Social Media Designer
Goal: Increase brand awareness, attract new clients, and enhance the brand’s visual consistency across platforms
About the Brand
Eden Cleaning Service is a professional cleaning agency committed to creating spotless, fresh, and organized environments for homes and businesses.
They offer services including residential cleaning, office maintenance, and specialized deep cleaning — built on trust, consistency, and attention to detail.
Challenge
When I joined the project, Eden Cleaning Service had:
An existing logo and basic brand identity (colors and fonts),
Minimal online presence,
Low audience engagement,
No consistent visual direction across their social media platforms.
The challenge was to revive their online image, create a consistent visual story, and drive audience growth without rebranding.
💡 Creative Approach
I developed a social media design campaign that emphasized:
Clean, bright visuals — representing freshness, hygiene, and order.
Use of brand identity elements — staying true to the existing colors and logo.
Engaging content themes — “Tip of the Day,” “Spotless Stories,” “Weekend Reset,” etc.
Strategic ad creatives — optimized for awareness and conversion.
Each design aligned with Eden’s tone — calm, trustworthy, and professional — while enhancing visual appeal and consistency.
Service Design
📈 Results
Within the two-month campaign:
Brand visibility increased significantly across social media platforms.
Eden Cleaning Service attracted and closed a good number of new clients.
Engagement rates improved (likes, saves, shares, and inquiries).
The brand achieved a recognizable and trusted online identity.
Key Takeaway: Consistency, clarity, and clean design can transform how a service brand is perceived online.
Through strategic visuals and content direction, Eden Cleaning Service transitioned from under-recognized to visually credible and customer-attractive — proving that design truly drives perception.
Id cards and other stationary design was crafted according to clients request and preference