NanoMosaic Visual Direction

A cohesive set of art-directed visuals for NanoMosaic, a Massachusetts-based biotech developing nanoneedle-powered multiomics technologies for diagnostics and gene therapy manufacturing. The goal was to give complex science a clear, premium visual language, innovative, but grounded in scientific trust.

I created and directed the full image library across the marketing website, a conversion-focused Google Ads landing page, and the email campaign, including hero and section imagery, platform visuals, and campaign creative. Everything was built to a consistent dark, teal-accented brand system that matched the Figma direction, then produced with AI-assisted image generation and refined through hands-on visual direction.

As an actively fundraising biotech, NanoMosaic needed visuals that elevated its science without overstating it, polished and forward-looking, but always anchored in trust.

Tools & Skills: Ideogram, visual direction, art direction, Figma, brand system design, landing page creative, email campaign visuals, and responsive image optimization