For this project, I collaborated with the startup’s marketing team to develop a clear vision and strategy for the campaign. Using a combination of storyboarding, motion graphics, and 2D animation, I created a series of short, compelling videos that highlighted the app's unique features and user-friendly interface. Each animation was designed to resonate with the target audience, incorporating vibrant visuals and concise messaging to maintain viewer interest. The campaign was launched across various digital platforms, resulting in a significant increase in app downloads and investor interest. The client appreciated the creative approach and the animations' ability to effectively communicate the app’s value proposition.