Created the winning homepage banner design for Outer Acres’ Snow Gear collection. The brief required desktop and mobile banner concepts that could introduce a growing range of winter products.
Design direction
The visual system needed to reference snowshoeing, trekking, skiing, snow tubing, and snowboarding while reserving clear space for the client to add campaign copy through its CMS. I used the Outer Acres logo and shaped the artwork for the supplied desktop and mobile dimensions.
Process and delivery
This Case Study includes the original brief, supplied source files, banner design development, web banner design, and selected final design.