Objective: Showcase new models of shoe soles and provide information for shoe producers.
These posts capture visual design of the shoe soles, as well as provide essential information, such as sizes, colors, and suitable kinds of shoes.
I decided to go with super minimalistic approach in terms of information about models, and concentrate on the product itself.
Also, I was in charge of a marketing campaign on Instagram and Telegram, where we used the same assets you see below.
As a result, this campaign helped Sovt Plast to sell 5x more shoe soles than one month before.
1 like · 41 views · Oct 13, 2022
Instagram posts for my good friends from Ukraine. These guys produce shoe soles for 18 years and continue to work, even during such tough times.