SACHEU | CGI Video | 3D Animation

Inspired by our admiration for Sacheu Beauty, we created a sleek 20-second CGI video to showcase the elegance and functionality of the Sacheu Lip Liner. The video highlights its precise application and luxurious design, presented through dynamic angles and photorealistic visuals. Using advanced 3D modeling, animation, and VFX, we captured every detail to emphasize its premium quality. This passion project celebrates Sacheu’s commitment to innovation, delivering a visually captivating tribute to the art of beauty.

• Objective: Highlight Sacheu’s lip care product in a sleek, visually appealing 15-second CGI video.

• Tools Used:

• Google Docs: To outline key visual elements and product focus.

• Cinema 4D: For full CGI production.

• Key Steps:

• Defined the video’s focus on product aesthetics and functionality.

• Outlined a simple sequence showcasing the product in a luxurious, minimalistic setting.

• Objective: Create a photorealistic 3D model of Sacheu’s lip care product.

• Tools Used:

• Cinema 4D: For precise 3D modeling and detailing.

• Key Steps:

• Modeled the product, focusing on details like the packaging, contours, and brand logo.

• Ensured accuracy in proportions and textures for a premium look.

• Objective: Achieve a realistic look with lifelike textures and materials.

• Tools Used:

• Cinema 4D: For material application and rendering setup.

• Key Steps:

• Applied metallic and glossy textures to emphasize the product’s luxury feel.

• Added realistic reflections and highlights to enhance visual appeal.

• Used subtle gradients and lighting effects to highlight the brand logo.

• Objective: Create smooth, dynamic movements to engage the viewer.

• Tools Used:

• Cinema 4D: For animation and camera movement.

• Key Steps:

• Rotated the product for a 360° view, showcasing its design.

• Created subtle movements like the cap twisting off and the product being revealed.

• Animated the lip care’s glide effect to demonstrate its functionality.

• Objective: Set a minimalist, high-end backdrop to complement the product.

• Tools Used:

• Cinema 4D: For lighting design and environment creation.

• Key Steps:

• Designed a clean, neutral environment with soft gradients to focus on the product.

• Used key lighting to enhance the product’s shape and texture.

• Added subtle ambient lighting for a polished, professional look.

• Objective: Generate high-quality visuals for the final 15-second video.

• Tools Used:

• Cinema 4D: For rendering the final output.

• Key Steps:

• Rendered at 1080p resolution for optimal clarity.

• Used multiple passes (e.g., reflections, lighting, and shadows) for refined control in compositing.

• Optimized render settings to balance quality and render time.

• Objective: Polish the video for a seamless final output.

• Tools Used:

• Adobe After Effects: For minor edits and color grading.

• Key Steps:

• Enhanced the video’s colors to align with Sacheu’s brand identity.

• Added subtle motion blur and transitions for smooth flow.

• Synced the animations with a soft, soothing background track.

• Objective: Provide the final 15-second CGI video.

• Deliverables:

• High-quality 15-second video in MP4 format.

• Optional assets like still renders for social media or promotional use.

This streamlined CGI production focused on Sacheu’s lip care product delivers a visually engaging and luxurious video, showcasing the product’s elegance and functionality without the need for storyboarding.