Project Overview
Lyntics • Branding for Data Analytics
Lyntics is a SaaS company from Germany that specializes in data analytics. They approached me for a complete rebrand to better reflect their innovation, clarity, and expertise as they scaled internationally.
The goal was to create a cohesive brand system that feels modern, trustworthy, and scalable across platforms—spanning everything from their brand identity to a refreshed website experience.
Scope of work included:
Refining brand strategy to align with growth goals
Designing a new visual identity and logo system to convey clarity and precision
Creating branded stationery and collateral for a professional corporate presence
Designing and developing a new Webflow website to showcase their solutions and expertise
Establishing consistent design guidelines for long-term scalability
The result is a refined, forward-looking brand that communicates trust and sophistication, positioning Lyntics as a leader in the European SaaS and data analytics space.
Lyntics was acquired for 3.3M shortly after the rebrand—learn more
"Arek held with us meetings weekly, letting us see the progress firsthand, at each step of the way. We're very happy with our new branding, and how smooth and fast it came to be!"
Rebecca Balzer
Marketing Director at Lyntics
Need help with branding?
I'm a branding expert based in NY, working with clients worldwide.
Feel free to reach out by email: arek@ebaqdesign.com
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2 likes · 57 views · Oct 23, 2024
Lyntics is a SaaS company from Germany that allows organizations turn their data into tangible business value. Shortly after rebrand—acquired for 3.3M
