Create a 60 second video using a combination of app sample screens, branded characters, voice over, and stock footage. The client specifically wanted to highlight the pain points a business user feels and how SKAEL solves the problem.
Process
I was provided with a script, sample screens from the app and the goals of the project. I consulted on the script, then recorded the VO and sent it for review to ensure that we had the correct tone and pacing. Once the VO was approved, I chose music, sourced stock footage, composited app screens onto computers, developed the motion graphics from their branding and animated the graphics and characters.
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Posted Jun 1, 2024
SaaS Product Video to increase brand awareness and generate leads using screen demos, branded characters, and an emotionally driven script.