Patricia Veldstra
In 2022, the Book Publishers Association of Alberta launched a new initiative - Alberta Books for Schools. This initiative brought together 82 individually evaluated titles from Alberta publishers, which had been mapped to specific Alberta curriculum.
For this initiative, I was responsible for designing the print catalogue, developing associated advertisements and graphics, and assisting with the design and development of the digital database.
In preparation for the launch, we ran print advertisements in the Alberta Teachers' Association Magazine, including the following:
2022