Marketing Automation Setup
Maria Fernanda Arenas Soto
I designed and implemented a comprehensive marketing automation workflow using multiple tools to optimize lead management and engagement:
Pabbly: Set up seamless integrations between platforms to ensure smooth data flow.
GoZen: Created user-friendly forms on our website to capture valuable customer information.
SendFox: Imported contacts and built automated email sequences to nurture leads and drive conversions.
ClickUp: Configured it as a CRM to centralize and organize client information for streamlined follow-ups and task management.
This project showcased my expertise in connecting and optimizing tools for efficient marketing workflows, resulting in improved lead management and higher engagement rates.
When a form is submitted, add the contact to a specific email list
When a contact is added to an email list, the automated emails are sent
When a form is submitted, add the information to our CRM software
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Posted Jan 20, 2025
I set up a marketing automation system integrating Pabbly, SendFox, ClickUp, and GoZen, reducing manual data management by 80% and boosting lead engagement
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