Gregg Irby Gallery, a premier destination for contemporary fine art, needed a website redesign to enhance the user experience. We focused on making it easier for visitors to explore the gallery’s artist roster and purchase artworks. The project included migrating the site from Squarespace 7.0 to 7.1, optimizing product listings, and developing a custom menu for seamless navigation. The result is a streamlined, user-friendly site that simplifies both browsing and inventory management.