Crawrix AI Tool for Business Visibility on AI Agents by Daniel AfaqiCrawrix AI Tool for Business Visibility on AI Agents by Daniel Afaqi

Crawrix AI Tool for Business Visibility on AI Agents

Daniel Afaqi

Daniel Afaqi

Overview
Crawrix answers one question for a business owner: when your customers ask an AI assistant for a recommendation, does it name you or your competitor? It asks ChatGPT, Claude, Perplexity and Grok the questions your customers ask, gives you an AI visibility score from 0 to 100, and hands you a short plan with the biggest win first. When you approve a fix, Crawrix makes it. I designed and built all of it: the product, the brand and logo, the motion, the interface, the app, the developer tools and the launch site. It's live at crawrix.ai.
The problem
People now ask AI assistants for "a good plumber near me" or "the best accountant for a small business" and take the answer. A business is either named in that answer or it isn't, and most owners have no way to see which. SEO tools report Google rankings. Agencies sell hours and a monthly report.
I built Crawrix for small business owners who don't want to learn a new discipline. They want to know where they stand, what to change, and to have someone make the change without breaking their site.
Hero
Hero
the loop
the loop
What I built
A free scan. One scan with no card: your AI visibility score and the top issues holding you back.
An AI visibility score. Crawrix asks four AI assistants the questions your customers type and scores how often, and how well, they recommend you.
A short plan. The fixes in plain English, bigg
est win first.
Fixes you approve. For sites whose code is on GitHub, Crawrix writes the change and shows you exactly what will change. It opens a pull request only after you say yes. Nothing changes on its own.
An agent you can talk to. A chat where you can ask about your site, and the agent reads your pages and code to answer and fix things.
Weekly checks. Paid plans re-ask the assistants every week, so you see what moved.
A command-line tool. Developers install it and run crawrix audit in a repo, with their own AI key.
An MCP server. Crawrix works inside Claude Code and Cursor, so a developer can run it from the tools they already use.
cli tool
cli tool
mcp server
mcp server
Decisions I made on purpose
Measure the answer, not the ranking. The score comes from what the assistants actually say when asked, because that is what the customer reads.
Approval before every change. Every fix is shown to the owner first, and nothing is applied until they accept it.
Fix the site itself. AI crawlers don't run JavaScript, so a fix injected by a script tag is invisible to them. Crawrix changes the site's source.
Say the limits next to the promise. The landing page says automatic fixes need the site's code on GitHub, in the same sentence as "we fix", not in a footnote.
Plain words for owners. Plans are described by what they do. There are no credits or token counts for a business owner to learn.
Design
I designed the brand, called Points, around one idea. Every letter of the logo is drawn from small, even points on one grid. Two points are large and solid: the one inside the bracket and the one on the i. They stand for the business that gets named in an AI assistant's answer. The point is you.
empty chat state
empty chat state
sidebar expanded
sidebar expanded
One colour, a bright lime called Signal, is kept for that point and nothing else. Everything else is off-white points on near-black, and on a light background the whole logo turns one colour, because the lime can't be read on white.
The logo animates the same idea. A lime scan line crosses the logo and the points light up behind it, then the two large points land. It reads, then it finds you. I made the animated logo in every format the brand needs, and a 4-second motion film for launches and covers, where the scan also lights a field of points behind the logo and a ripple spreads from the bracket when its point lands.
chat experience
chat experience
third party plugins
third party plugins
connectors
connectors
The brand kit covers logos in four layouts and three colourways, app icons, favicons fitted pixel by pixel at 16 and 32 pixels, social images, animated logos that play in a plain image tag and respect reduced-motion settings, a React logo component and design tokens. The type is Instrument Sans for the interface, Instrument Serif italic for one accent phrase at a time, and Geist Mono for scores and labels.
On the landing page the headline asks "Does AI recommend your business, or your competitor?" with the second half in serif italic, and an example AI answer sits under it, so a visitor sees the problem before reading about it.
How it's built
Crawrix is a Next.js and TypeScript web app. Supabase handles accounts and data, Stripe handles subscriptions, and the app runs on Cloudflare. A GitHub App reads a site's code and opens the pull requests the owner approves. The command-line tool is a separate package, and Crawrix is also an MCP server, which is how Claude Code and Cursor can run it.
Where it is now
Crawrix is live at crawrix.ai in private beta, with a free scan and three paid plans: Pro, Max and Ultra Max. The command-line tool is open to install, and the MCP server comes with Max and Ultra Max.
The screen that sums up the product is the approval card in the chat. It shows the fix, the reason for it and exactly what will change, with one button to accept. It's the whole promise in one card: we find it, you decide, we fix it.
My Role
Co-Founder. Product strategy, brand identity and logo, motion design, UX and UI design, design system, full-stack engineering, AI agent product, GitHub integration, command-line tool and MCP server, subscriptions and billing, marketing site and launch video.
Skills
Product Design, UX Design, UI Design, Brand Identity, Logo Design, Motion Design, Design Systems, Web App Development, Full-Stack Development, AI Product Development, AI Agents, SEO, Landing Page Design, Copywriting, SaaS
Tools
Next.js, React, TypeScript, Tailwind CSS, shadcn/ui, Supabase, Drizzle ORM, Stripe, Cloudflare Workers, GitHub Apps, MCP, Vitest, Playwright, Remotion
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Posted Nov 9, 2026

Developed Crawrix.ai, an AI tool enhancing business visibility in AI assistant recommendations and discovery such as ChatGPT, Claude and Gemini