I led the development and

I led the development and optimization of the Shopify store for Riven, a clean, science-backed oral care brand offering probiotic mouthwash designed to promote a healthier mouth — balancing bacteria, supporting fresh breath, and rethinking dental hygiene. Designed site workflows and navigation that make it easy for customers to explore product benefits, reviews, usage instructions, and ingredients — building trust & reducing buyer uncertainty in the oral care space.