I created a Christmas-themed AI video ad for Kuma Ceramics, handling the project end-to-end from concept and visual direction to AI generation and final editing. The video was designed to evoke a warm holiday atmosphere while highlighting the craftsmanship, texture, and refined details of the ceramic plate. Through a calm, elegant visual narrative, the reel captures the spirit of the season and presents the product as both a functional object and a timeless design piece.