I will fix or setup ga4 e-commerce &server-side tracking via GTM
Md Shaiful Islam
According to the latest GDPR rules, third parties (such as GA4, Facebook & Google Ads, etc.) cannot do user data collection, behavior analysis, etc. The world is going to be cookieless.
Google has announced that the Chrome browser will no longer support third-party cookies from 2023. Safari and Mozilla browsers already implement it.
If you haven't set up Google Analytics 4 E-commerce Server side tagging yet, your analytics data will be limited.
To solve the issue, We need to capture data directly from the server instead of the browser side through Conversion API or server-side tracking.
I will also setup:
Create GTM server-side web container
Install Google Analytics 4 ( GA4)
Google Tag Manager ( GTM )
Server-side tracking ( Using a Cloud Server such as Stape.io or Google Cloud )
Data layer using the Google Tag Manager ( GTM )
Setup remarketing audience for Google Ads in GA4
Dynamic product price, name, ids, currency tracking
Setup Custom Event using GTM
E-commerce tracking
Setup Conversion tracking
Reporting in Professional
Platform:
WordPress
Shopify
Woocommerce
Wix
Bigcommerce
Custom platforms.
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Posted May 13, 2024
I will Setup: Google Analytics 4 (GA4) Google Tag Manager (GTM) Facebook Pixel CAPI Conversion Tracking Server-Side Tracking (Using Cloud Server) & remarketing
