Breaking the Niche: Why I

Breaking the Niche: Why I Refuse to Be Just One Type of Creator

Some people might look at my multidisciplinary profile and think it's chaotic. But the reality is much simpler: I am deeply in love with the process of creating and learning about art.

I am a photographer, a designer, a video editor, and an animator. To me, these aren't separate boxes—they are seamlessly connected parts of who I am. Whenever I am told I need to restrict myself to just one niche and abandon the others, it genuinely limits my creative drive. I thrive when I bridge different mediums together.

This recent project is a testament to that freedom. I wanted to push my boundaries with food photography and complex visual composition, while simultaneously using my craft to support a small, independent business in my local region.

The final result is a beautiful intersection of lighting, staging, and digital design.

The Project: Local Business Support / Food Styling & Photography Study

Art Direction: Higor Coutinho