Wright Implement is a certified John Deere dealer “building on five generations of trust” across Kentucky and Indiana. I built their Webflow website to make a huge product range easy to browse, whether a visitor runs a row-crop farm or mows a backyard.
What’s on the site
New equipment: utility, row crop, 4WD and track tractors, combines, planting, hay and forage, sprayers
Pre-owned equipment, parts shop and financing
Shopping paths for agriculture, homeowners, commercial and compact construction
Location finder and promotions such as no-money-down offers
Careers section
My role
Built the dealer site in Webflow on a shared, reusable component system
Webflow CMS for equipment categories, featured inventory, promotions and locations
Mega-menu navigation across new equipment, used inventory, parts and service
Promotion banners and financing offers the dealer updates without a developer
Responsive layouts checked on desktop, tablet and mobile
SEO page settings, clean headings and alt text across every template