Role: Design, Motion, & Toolkit Development (MOGRTs)

For MTV's Following: Bretman Rock, I supported the adaptation and expansion of the show's visual package for digital and social platforms. The original broadcast graphics were designed for 16:9 television delivery, so I reformatted, redesigned, and rebuilt motion assets to work seamlessly across vertical (9:16), square (1:1), and social-first formats for platforms including YouTube and Instagram.

MTV's Following: Bretman Rock

MTV's Following: Bretman Rock was a digital reality series produced by MTV and released on YouTube, following influencer Bretman Rock's life in Hawaii as he navigates family, friendships, and his growing social media career.

As part of the digital rollout, I designed and animated title cards, lower thirds, and promotional graphics that expanded the show package across social and digital platforms. I adapted the existing broadcast visual language into motion assets optimized for digital-first viewing, while maintaining consistency with the established branding and animation style.

Designed and animated promotional graphics for MTV's Following: Bretman Rock, including digital billboard placements and social campaign assets adapted across multiple formats and screen sizes.

A selection of promotional assets created for social and digital distribution, adapted across 16:9, 1:1, and 9:16 formats for cross-platform delivery.