Role: Traffic Manager Assistant

Organization: Groupe Matelsom SA

Duration: October 2011 - August 2012

Location: France

During my exciting tenure at Groupe Matelsom SA, I played a crucial role in driving the online presence of four shopping websites: Matelsom.com, Camif.fr, Meubles.com, and Authentica.fr. My array of responsibilities included analytics, search engine optimization, online advertising, and social media management.

Analytics: I skillfully analyzed website data using Google Analytics, helping to optimize website performance and drive success for the company's online stores.

SEO: I employed both on-site and off-site SEO strategies to ensure that our websites ranked highly in search engine results, driving organic traffic and increasing visibility.

SEA: My expertise in Google AdWords and affiliation marketing enabled me to create and manage effective online advertising campaigns, boosting sales and brand awareness.

Price Comparators: I was responsible for setting up sales on various price comparison platforms, maximizing exposure and competitiveness for our products.

Social Media: Utilizing platforms such as Facebook, Twitter, Google+, ScoopIt, and company blogs, I engaged with our audience and enhanced the company's online presence.

Business Software: Generix, Magento

Office Software: Google Suite, Office Suite

Social Media: Hootsuite, WordPress

Groupe Matelsom SA was a leading e-commerce company specializing in home furnishings and décor. With a focus on four distinct websites, the company provided a comprehensive range of products and services to customers in search of stylish and high-quality home solutions.