This is an experimental e-commerce project designed for a brand that offers stunning stilettos and slingback pumps. It’s crafted exclusively for women who crave luxury and individuality, celebrating their unique style with every step.

I began with the creative direction by thoroughly researching the keywords from the brief: 'Luxury,' 'Individuality,' and 'Uniqueness.' I explored various typefaces and color combinations, experimenting until I found the perfect match. This meticulous process guided the design exploration, ensuring every element embodied the brand's essence.

Art direction & Creative Direction

Web design

UI Animation (Motion)

Webflow development

Check out the animation video to see the motion of the design elements:

https://www.linkedin.com/posts/qoreebullah_ive-finally-compiled-all-of-the-stride-activity-7162154427179638784-uRiY?utm_source=share&utm_medium=member_desktop