Webflow Website

Casandra Port

Brand Designer
Web Designer
Webflow Developer
Figma
Webflow

Website Re-design for a Coffee Shop

Deliverables:

  • Web Site Audit
  • Wire Frames
  • Webflow Design + Development






Auditing The First Site

  • Poor Information Architecture
  • Branding inconsistency
  • Low loading times on mobile
  • Not designed for mobile





Old site for reference

Putting the User First

Thinking through the user flows of what a customer is trying to accomplish when going to the site, collaborating with the owner we came up with a few scenarios.

  • The customer is driving and needs to know the hours, directions and menu quickly.
  • A group is visiting town and wants to know where the best place to get breakfast is.
  • A parent is on their way to their kids soccer game and needs to grab a bite quick.



Mobile First + Clear Visual Hierarchy





A clear visual hierarchy guides people toward content or actions of importance. I created the homepage to include the: • Menu • Hours • Photos • Snippet of the owners story. This gives the user a quick insight all on one page of what the store is all about, without having to go to separate pages and links.





Mobile First Menu













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