United Zen Marketing – Website Redesign in Framer

United Zen Marketing, a digital marketing agency in Kanata, ON, needed a complete website overhaul to rebuild trust, elevate brand credibility, and drive conversions. Amid online skepticism—including Reddit discussions questioning their legitimacy—the company required a strategic digital transformation. I designed and developed a high-performance Framer site, reinforcing their authenticity and positioning them as a credible industry leader.

Trust Deficit – Online discussions labeled the company as a potential scam, diminishing brand reputation.

Outdated Branding – Lack of cohesive brand identity across the website and social media.

Poor UX & Navigation – Cluttered structure leading to user confusion and high drop-off rates.

Ineffective Conversion Flow – Weak CTAs and unstructured service offerings, failing to guide users effectively.

Strategic Brand Repositioning – Revamped their online presence to establish trust and professionalism.

Consistent Visual Identity – Redesigned branding elements, color palettes, and typography for a strong, cohesive brand experience.

Integrated Web & Social Branding – Aligned their website aesthetics with a refreshed social media strategy for a unified digital presence.

Optimized UX for Credibility – Improved information hierarchy, designed persuasive CTAs, and streamlined user journeys to enhance engagement.

Performance & Responsiveness – Built a high-speed, mobile-optimized site ensuring seamless cross-device usability.

60% increase in user engagement within the first month post-launch.

Reinforced brand credibility, shifting perception and reducing skepticism.

Higher inquiry rate driven by an intuitive user experience and clear value propositions.

Improved social media traction, aligning web and social presence for stronger brand recognition.